Whether your organization is large or small, you have unique challenges and may be managing a myriad of complex issues. Having held senior-level marketing positions including Chief Marketing Officer roles at Fortune 250 companies, we have walked in your shoes and understand marketing strategy spans far beyond traditional marketing roles. We’ll partner with you to help plan each project ensuring full buy-in and engagement across and “up and down” your organization from the start.
We believe in the fundamentals. Data and insights will serve as the basis of your strategy. As experienced researchers, we partner with you to ensure you have access to key insights at the start of your initiative. With qualitative and quantitative research to data analytics to competitive reviews, your understanding of your customers, prospects, competitors and the marketplace are greatly enhanced.
A FOCUS ON FUNDAMENTALS
Marketing activity must be nimble and quick. Long gone are the days of annual marketing plans. Accelerate leverages agile marketing techniques ensuring your organization is responding in “real time” to customer and marketplace demands.
Strategy defined, now what? Accelerate helps develop and deploy your marketing/communication programs that met the 4 “C’s”: creative, compelling, cohesive and competitively differentiated.
THE 4 C's
We will work with you to achieve the goals you have set. Metrics matters in maintaining and building marketing program activity. We partner to ensure that you have effective measures and dashboards in place to communicate out.